Why cleaning brushes matters
Every use picks up dead skin cells, bacteria, sebum, and product residue. Apply that to your face the next day and you are introducing bacteria directly to your pores. The American Academy of Dermatology links unwashed brushes to acne, folliculitis, and eye infections.
How often to clean each brush type
- Foundation and concealer brushes: after every use
- Eye brushes: weekly
- Powder, blush, bronzer brushes: every 1-2 weeks
- Lip brushes: after every use
- Beauty sponges: after every use, replace every 3 months
The correct cleaning technique
Quick daily clean
Spritz a brush cleaning spray onto a clean tissue. Swirl the brush until the colour transfers completely. Air dry for 60 seconds. This is too gentle for a deep clean but maintains hygiene between washes.
Deep clean (weekly)
Wet the bristles with lukewarm water, pointing downward. Apply a small amount of gentle shampoo or brush cleanser. Swirl gently on your palm or a brush cleaning mat. Rinse until the water runs clear.
⚠️ Critical: Never submerge the entire brush in water. Water in the ferrule dissolves the glue and causes shedding. Always rinse with bristles pointing downward.
How to dry brushes correctly
Reshape bristles with your fingers while damp. Lay flat or hang bristle-side down to dry. Never stand them upright in a cup — water drains back into the ferrule. Allow 4-8 hours to dry fully. Never use a hairdryer.
How to store brushes
Store upright in a clean holder once fully dry, bristles up. Keep in a dust-free environment. A dedicated brush roll protects bristles when travelling.
Frequently asked questions
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